Writing the newsletter takes half a day
per newsletter edition
A pipeline takes a topic from a queue, generates the content, formats the email and delivers via Brevo. An edition is done in minutes, not hours.
This is you if
- You send a newsletter regularly and writing it always eats half a day.
- Research, writing and formatting fall on one person over and over.
- The send date slips because there's no time.
- A bilingual version means doing the work twice.
What it looks like today
You'll recognise it from things that repeat with every edition.
- Before every edition you stare at a blank page.
- Formatting the HTML email takes almost as long as writing it.
- Editions run late because no one gets to them.
- You redo the English version by hand from scratch.
Work out how many hours a month manual newsletter production eats and what that does to payroll. Adjust the defaults to your reality.
Based on 360 CZK per hour of work, so three and a half hours per edition works out to 1,260 CZK. Adjust the rate and the time to match your reality.
- Someone gathers topics and decides what ships.
- Writes the content from scratch and formats the HTML.
- Checks links and the mobile preview.
- Sends it and starts over for the bilingual version.
- The system takes a topic from a ready queue.
- It generates the content and a finished HTML email.
- It prepares both the Czech and English version.
- You just decide what goes out via Brevo.
The newsletter assembles itself from a topic queue. You just decide what ships.
- 01
Topic queue
Topics wait in a priority queue, so you never stare at a blank page.
- 02
Content and format
The model generates content and formats an HTML email ready to send.
- 03
Bilingual
It handles Czech and English versions, each for the right audience.
- 04
Breaking-news override
When important news lands, it jumps the queue and sends right away.
Producing one edition dropped from three or four hours to under five minutes, with zero manual writing.
I use it for cyrcID and Forecom.
What you get
- A pipeline wired into your topic queue and Brevo.
- Content tuned to your voice and audience.
- A bilingual version if you need one.
- Operation and maintenance between editions.
How it runs after launch
Launch isn't the end. I run and maintain the pipeline for you.
More on how I handle security and reliability.
01Won't the newsletter sound generic, like a machine wrote it?
I tune the content to your voice and audience, not a generic template. You have the final say, so you can edit anything before it goes out.
02Don't we already have an email tool for this?
An email tool sends the email, but it won't write the content or format it for you. This pipeline handles exactly that part from topic to finished email and hands it to the Brevo you already use.
03What does it connect to?
Your topic queue and Brevo. If you send through a different tool, we go over it on a call.
04How long does deployment take?
I usually have the first editions in your voice running in days. You get a precise estimate after a short look at your process.
05What does it cost?
It's a monthly fee based on volume, not hours worked. The exact figure depends on frequency and languages.
How to write a newsletter people open, in thirty minutes.
Seven points that cut newsletter writing from half a day to a short while, without it showing. I'll send them to your inbox.
- Where to source topics so you never run out.
- How to write a subject line that decides the open before the content does.
- A structure that walks the reader all the way to the button.
- When to send so the email doesn't drown in a full inbox.
- What to measure so you know anyone reads it at all.